FLOWmarket is a permanent exhibition at the Danish Design Center in Copenhagen, Denmark. It opened in 2004, and has developed temporary stores in six other locations since, including Zurich (2005) and New York (2006).
The online store sells packaging for items such as "Trust", "Self Esteem", "Effortlessness", and dozens more. It's an interesting concept designed by Mads Hagstrom, the director of The Flow Institute, to prompt consumers to consider sustainability and immaterial values. The brand focuses on 3 main levels: man's relation to oneself, man's relation to society, and man's relation to nature.
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